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Image recognition that triggers augmented reality

Posted on 29/08/2012 by SuperUser Account in TED Talks
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Seeing the world through a Smart Phone suddenly becomes more interesting than without. Bringing a whole new level to media and marketing.

Matt Mills and Tamara Roukaerts demonstrate Aurasma, a new augmented reality tool that can seamlessly animate the world as seen through a smartphone. Going beyond previous augmented reality, their "auras" can do everything from making a painting talk to overlaying live news onto a printed newspaper.

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